Service Lane Tech Steve Shaw Training

Steve Shaw Training is proud to introduce Service Lane Tech, an innovative and highly effective process designed to transform sales performance in the service drive.

How Service Lane Tech Works

We place a dedicated, entry-level technician, dressed in full technician uniform, directly in the service lane. As soon as the vehicle arrives, this technician performs a quick, professional under-hood inspection in the customer’s presence.
Key components include:
  • Belts
  • Filters
  • Battery
  • Fluid levels and condition

The technician simply reports to the service advisor, right in front of the customer, whether each item passes or requires attention. This immediate, transparent feedback naturally prompts the service advisor to present the recommended services and seek the customer’s approval.

Service Lane Tech is Premium Routine Maintenance

Service Lane Tech is specifically designed to “prime” customers who originally came in only for routine maintenance (such as an oil change) and open the door to additional, needed services—dramatically increasing upsell opportunities right on the lane.

Proven Results!

In our pilot programs across multiple dealerships, Service Lane Tech has consistently delivered 200–300% increases in commodity sales, as well as substantial growth in fluid and battery revenue. Dealerships invest significant time and resources training service advisors to perform vehicle walk-arounds and under-hood inspections. Yet, even with the best intentions, achieving 100% compliance across the team remains a challenge for most stores. Service Lane Tech solves this by assigning one dedicated specialist whose sole responsibility is the under-hood inspection. With a single, clearly defined role, consistency and quality skyrocket—delivering transparent, credible recommendations that customers trust and act upon.

Service Lane Tech - The Bottom Line

This simple yet revolutionary Service Lane Tech process fundamentally changes on-lane sales performance, turning routine service visits into significant revenue opportunities—without adding complexity to your existing team’s workload. If you’re ready to see dramatic, measurable improvements in your service drive revenue, Service Lane Tech is the proven solution you’ve been looking for. Contact Steve Shaw Training today to learn how easy it is to implement.

Trusted By Leaders

"Steve Shaw Training approach has helped transform our service department. SST has helped our service advisors present the facts to the customer and they intern respond by purchasing the “Needed” and “Required” items. This has helped us maximize our profitability. We have improved our RO Performance over .3 Per RO and $18 in Effective Labor Rate."
Jamie Powers
Fixed Operations Director
"Steve Shaw Training has helped improve our dealership culture. Our HIGH Volume shop transformed from conventional to lateral support production system. We have seen our RO Performance improve over .3 per RO and $20 in Effective Labor Rate."
Jeff Pister
General Manager
Honda Marysville
"Steve Shaw Training helped us develop our Fixed Operations “ Play Book”. These processes have helped us improve our performance over 20% in each of dealership fixed operations. "
Brandon Malatino
Fixed Operations Director
Maus Auto Group Nissan
"Steve Shaw Training is a consistent partner to the Horne Auto Group. We have seen our RO Performance improve dramatically. SST has help us maximize our profitability and CSI performance."
Jimmy Powell
Fixed Operations Director
Horne Automotive Group